Tuesday, January 21, 2020
Internet Marketing :: essays research papers
It's well known that internet marketers are in the business of marketing. To become successful in business, it's crucial to actively promote your business to gain new customers. Let's face it... No promotion, no new customers. It's a simple as that. If you've ever spent money on advertising before, you will know that it can be a costly process. Whether the cost is measured in time, effort, money or a mixture of all three - the one thing that counts the most is the results. A lack of results from a marketing campaign can be a real disappointment. More often than not, it is a case of hit-and-miss which leads to frustration and a wasted advertising budget. This article will explain three steps that you can take to gauge how effective your marketing campaigns are and to rapidly improve the response rates of future campaigns. It also brings to light some relatively unknown tactics that some advertising companies are employing to rip-off their customers. I hope you're not one of those customers... But you might have been already without even realizing it. Step 1: T&T You may or may not work out a proper campaign for your promotions, but let me make a suggestion to you if I may? You really should be Tracking and Testing. If you don't know how responsive a particular ad is, how can you possibly gauge the ad's effectiveness? Not by guessing, that's for sure! It is essential that you T&T because this keeps you in control of your earnings. If your campaigns aren't creating the desired outcome - signups, sales, opt-ins etc., something needs to be changed. By T&T, you can make changes, retest and gauge the results to repeat the process until you do generate the necessary effect and therefore increase your profits. Step 2: Tweaking What areas need looking at? Here is a short list of questions you can ask yourself. The answer to these questions should be " Yes". If the answer is "No", then simply tweak the item and T&T to produce a better response. Ad Copy: Does it have an eye-catching headline? Is it well written with the correct grammar and punctuation? Have you edited it over and over to create what you'd consider a perfect advertisement? Does it use hypnotic words and phrases that grab the interest of the reader? Does it make the reader want to click through to your web site while pulling out their credit card? Internet Marketing :: essays research papers It's well known that internet marketers are in the business of marketing. To become successful in business, it's crucial to actively promote your business to gain new customers. Let's face it... No promotion, no new customers. It's a simple as that. If you've ever spent money on advertising before, you will know that it can be a costly process. Whether the cost is measured in time, effort, money or a mixture of all three - the one thing that counts the most is the results. A lack of results from a marketing campaign can be a real disappointment. More often than not, it is a case of hit-and-miss which leads to frustration and a wasted advertising budget. This article will explain three steps that you can take to gauge how effective your marketing campaigns are and to rapidly improve the response rates of future campaigns. It also brings to light some relatively unknown tactics that some advertising companies are employing to rip-off their customers. I hope you're not one of those customers... But you might have been already without even realizing it. Step 1: T&T You may or may not work out a proper campaign for your promotions, but let me make a suggestion to you if I may? You really should be Tracking and Testing. If you don't know how responsive a particular ad is, how can you possibly gauge the ad's effectiveness? Not by guessing, that's for sure! It is essential that you T&T because this keeps you in control of your earnings. If your campaigns aren't creating the desired outcome - signups, sales, opt-ins etc., something needs to be changed. By T&T, you can make changes, retest and gauge the results to repeat the process until you do generate the necessary effect and therefore increase your profits. Step 2: Tweaking What areas need looking at? Here is a short list of questions you can ask yourself. The answer to these questions should be " Yes". If the answer is "No", then simply tweak the item and T&T to produce a better response. Ad Copy: Does it have an eye-catching headline? Is it well written with the correct grammar and punctuation? Have you edited it over and over to create what you'd consider a perfect advertisement? Does it use hypnotic words and phrases that grab the interest of the reader? Does it make the reader want to click through to your web site while pulling out their credit card?
Monday, January 13, 2020
Financial perspective Essay
As seen balanced scorecards does not totally disregard financial measures of performance. Thus, timely and accurate data is essential to the successful implementation of balanced scorecard. This implies that handling and processing of financial data should be swift and centralize perhaps fully automated. The financial data should be integrated with corporate databases and especially data regarding risk assessment and cost benefit analysis (Stewart, 2000). Learning and growth perspective This category recognizes that people are the only repositions of knowledge i. e. people posses intangible assets of the company. In this information age intelligence is the heart of organization success and hence Ned to ensure continuous learning through employee training. This is because technology changes rapidly as aloes people exiting an organization for greener pastures. (Lipe & Salterio, 2000) As a result, corporationsââ¬â¢ culture and attitude need to be shaped to ensure that people within the organization pursue self-improvement and reverse brain drain to other companies. The cost of recruitment and training people is usually high and measures of allocating the funds to reap maximum benefits need to be developed. Knowledge sharing is equally important. Notably not all training translates to learning but the most effective learning occurs, using mentors and group discussions and communication within the organization. Intranets may contribute towards facilitating communication and learning (Norton, 2001) Process perspective This category identifies two kinds of process within the business one, the mission oriented processes and two the support process. Support processes are repetitive in nature and nature and hence easier to measure on the other hand mission oriented involve government offices and hence difficult to measure. Attention to these perspectives enables managers to know how well the operations of the business are and whether they are in tandem with customer requirements and expectations. (Kaplan & Norton, 1996) Problems associated with financial measures. The move to adopt the balanced scorecard at Intel has been triggered by the inefficiency of financial measures to link corporate strategy and goals to measurement it ahs been difficult for Intel to link the strategies used in say marketing and advertising campaigns to the effects or anticipated results. Thus a shortfall in gauging performance has been experienced.. As pointed out, Intel faces strong competition from Microsoft and there has been to re-strategize its operations in order to gain competitive advantage and adopt with the changing technology. The previously used financial measures are outdated as the PC industry how shifted from the industrial age to become more knowledge based. White previously, Intel management of the companyââ¬â¢s property equipments and plant was adequate to accord the company competitive edge, now a days the intangible asset i. e. the employeeââ¬â¢s knowledge plays a great role in ensuring that Intel stays ahead of its game. The companyââ¬â¢s income statements, and balance sheets are still used to capture revenues and profits but they still account very little to the companyââ¬â¢s market value hence the need for balance scorecard. The balanced scorecard becomes handy for Intel to link its strategy i. e. deploying its intangible assets to the companyââ¬â¢s goal i. e. dominate the PC industry. The problem of financial measures utilized at Intel is its failure to measure how effective customer relationship operating process product innovation skill of the workforce culture and other variables are in contributing to the companyââ¬â¢s goal of maintaining lead in the PC industry. The financial measures i. e. balance sheets and incomes statements fail to assist management describe its asset and link it to strategy and goal. The pitfall of this measure is that without a clear description of the situation and the companyââ¬â¢s possessions in terms of assets then it is difficult to know what to manage or measure. Recommended design and implementation of Intelââ¬â¢s balance scorecard Intel balance scorecard design will incorporate strategy aimed at increasing the companyââ¬â¢s revenues by twenty percent in a period of 18 months. In order to do so the balance scorecard components will be used in designing the strategy. The invaluable contribution of the employees at Intel is recognized in this design. They contribute indirectly to the companyââ¬â¢s revenue investment in the employees will improve their functional competence and hence lead to better quality products and innovations hence greater customer satisfaction. This satisfaction in turn will translate to higher sales and thus increase in revenue and profit margins. Rewards systems for hardworking employees will be given in form of cash incentives and recognition awards. More importantly, dead wood employees will not be retained in the company, as they are liabilities to the company. The workplace culture and climate will also be representative of the companyââ¬â¢s goal; hence performance appraisals will also be used to boost hard work. The no-office policy at Intel will be retained in order to ensure equality among the companyââ¬â¢s employees. Communication and knowledge sharing will be boosted by upping Intel intranets and using monthly meetings in departments to achieve this end. Intel will have to upgrade its internal processes to improve its customers and shareholders satisfactions hence achieve revenue. The way to do this will be by availing its microprocessors speedily to its customerââ¬â¢s at the time when needed. Intel will need to keep track of releases of operating systems by software hence increase sales and revenues. Intel should also develop new products and services that are relevant to meeting customersââ¬â¢ wants and needs. Perhaps, there is need to identify new markets in order to broaden its customers base also promote satisfaction among customers. Grievances and complaints will handle with immediacy and accuracy. Additionally, Total quality management and zero tolerance production techniques will be used in its manufacturing plant to ensure that consignment delivered to customers have zero defects. Intel will also ensure that it exercises social responsibility and that its activities benefit the greater society and donââ¬â¢t harm the immediate environment. The customersââ¬â¢ perspectives components of Intel balance scorecard will work towards creating a image of value and distinction in its customers. Intel will achieve this by incorporating a mix of different products and service that uniquely identify the customers to the company. Intel will sustain intimacy with its customers by being a representative of the customersââ¬â¢ diverse traits. It will ensure indiscriminate customers service to customers regardless of race, gender or religion its branding and advertisement campaigns will be acceptable to the customers. Intel will employ competitive pricing to attract and retain customers. At the same time Intel will assure great performance and auxiliary features in its products so that customers get value for their money, hence boost revenue. Delivery lead times will equally be reduced by half in order to encourage customers to buy more from them. The financial position of Intel will be influenced by the effects o customerââ¬â¢s internal process and the learning perspectives of the companyââ¬â¢s workforce. Ultimately, if the positive changes on these sections are effected then the company will realize profitability and increased revenues. In effect, the companyââ¬â¢s value in the eye of the shareholder will also improve, more to that; an increase in company assets value will be evident.
Saturday, January 4, 2020
The New Jim Crow Mass Incarceration - 1361 Words
Book Review Michelle Alexander, The New Jim Crow: Mass Incarceration in the Age of Colorblindness The premise of the ââ¬ËThe New Jim Crow: Mass Incarceration in the Age of Colorblindnessââ¬â¢ by Michelle Alexander, is to refute claims that racism is dead and argue that the War on Drugs and the federal drug policy unfairly targets communities of color, keeping a large majority of black men of varying ages in a cycle of poverty and behind bars. The author proves that racism thrives by highlighting the African Americans reality as it is today. Virtually in many states, convicted felons cannot vote resulting in an extraordinary amount of African Americans barred from voting. A large number of blacks have served time in prison as a result ofâ⬠¦show more contentâ⬠¦It is a known fact that the Civil Rights struggles of the late 1950s and early 1960s apparently ended the Jim Crow era after the passing of the Civil Rights Act of 1964 and as well as the Voting Rights Act of 1965. The book illustrates, on the other hand, that the racial caste system has not finished; it has essentially been overhauled. Nothing gets more consideration in the current educational discussion than the subject of how to evaluate what students learn ââ¬â an assessment that depends fundamentally on how said students are being taught. Michelle Alexanderââ¬â¢s, ââ¬ËThe New Jim Crowâ⬠¦Ã¢â¬â¢ is best taught to high school students in a U.S. History survey class by using a colloquium approach requiring them to read, think and discuss. Said approach is ideal because it fosters intellectual curiosity and intellectual freedom. This should not be a course in which a lecture is given requiring the audience to listen. It is a course in which one takes an interest effectively in the discourse of inquiries that are vital. Common to all colloquium courses this class must include intensive writing, a huge extent of artistic writings, much class discussion, research, a sensible expansiveness of substance, and adaptability for understudy creativity. Under the guidance and direction of the teacher, the students should grapple aloud with the ideas theyââ¬â¢ve read. They learn to form arguments and support them with facts; they learn to communicate coherently and
Friday, December 27, 2019
Book Review Why Dont We Listen Better - 1159 Words
book review: Why donââ¬â¢t we listen better Presented to Dr. Mario Garcia In partial fulfillment of the requirements of Introduction to Pastoral Counseling PACO 500 Liberty Baptist Theological Seminary Lynchburg, VA Feburary 3, 2013 PRACTICAL BOOK REVIEW: PETERSEN My Summation: James Petersenââ¬â¢s book Why Donââ¬â¢t We Listen Better, is a true guide in making relationships better with better communication. This book does not just help people communicate better in a work environment such as ministry or a counseling setting, but in everyday interactions with people and relationships. Petersen discusses the Flat Brain Theory and Flat Brain Tango, which shows why people have problems/ issues concerning listening to each other.â⬠¦show more contentâ⬠¦So with that I feel I do not have the right to question Petersenââ¬â¢s methods or issues raised in his book. What I feel I can discuss that I felt is lacking in the book, is any real cross-cultural communication. I am a missionary in India, and I feel the majority of his work can translate into the daily lives of the people here. I just feel I could not follow everything by the book because of the vast difference here in India from America when it comes to issues of culture, groups, ma rriage, and the list goes on. I know this book is not meant for cross-culture work, but it would make for unique experience to try these methods not only here in India but in many different areas of the world. My Application: Well like many others who have read Petersenââ¬â¢s book I hope to use what I have learned in my own counseling process. I want to have in my counseling setting a reference of the talker/listener card and have it expanded so I can go over it with counselees. I would frame the Talker/listener card, but I know many people that came into my office would never notice it, much less read it. I want to place it in a packet for the counselee that I will personally review with the counselee as well as let them take it home to review and reference in their own time. According to my DISC ministry profile I am a steady doer, so I like a stable surrounding and simple things like havingShow MoreRelatedvietnam rice exports5184 Words à |à 21 Pagesadvocacy. Part of the reason we have difficulties is that we can not switch to the appropriate skills at the appropriate time. And, part of the reason why our meetings as so often long and not productive is that the communication model we use focuses on discussion and expression rather than collaboration and decision making. Both values and skills are responsible for these inadequacies. Quality Interpersonal Communication We often use mass communication style messages when we need interpersonal onesRead MoreHow Good Are Your Communication Skills? Essay2473 Words à |à 10 PagesAfter reading the Theories Of Motivation ans the Communications chapter in our Soomo learning book Human Relations In The Organization I have been aquainted with a new outlook o many things such as: problem solving tactics and solutions, how to handle and reduce stress, and ways to communicate. By doing the following assessments 1 Holmes Stress Scale 2. Are you experiencing burnout? 3. Locus Of Control 4. How good are your problem solving skills? 5. How good are your communicationRead More Comparing the Women in Dubliners, A Portrait of the Artist as a Young Man, and Ulysses3142 Words à |à 13 Pagesto Bloom) are the constant aural background in Blooms mind, but he fixates on them precisely because of their bad writing (4.414), as Milly writes to him. Molly has the last word in Ulysses, but it is not so clear who authorizes that word, as we shall see. A Painful Case is built on clichà ©s. The story of a misanthropic bachelor who meets an emotionally frustrated wife, develops a bond, then recoils at intimacy could not be more formulaic; she even dies of sudden failure of the heartsRead MoreReputation and Surviving a Small Business Essay2834 Words à |à 12 Pagesa bad online review. In todays society with access to small businesses online and a wealth of information, it is easy for a bad reputation to flood the web. There are many sites on the web that can hurt and help you. One of these sites is called Yelp. This is a popular online review for businesses. If you search for a business, these reviews pop up under your related topics. One bad review can hurt you small business. There is a lot of discussion on how valid these reviews are. There haveRead MoreMongo Betis Narrative in The Poor Christ of Bomba is the Nativity of Postcolonialism4296 Words à |à 18 Pagespostcolonialism a reader should have a textual analysis of colonialism itself. In the book, The Poor Christ of Bomba, the author, Mongo Beti uses narration to tell a story that takes the reader inside the mind of a fourteen year old who finds himself in a situation beyond his control. The characterization of the narrate personify an age that draws the line between innocence and awareness. The condition as it were in the book takes a satirical approach on how the circumstances under colonialism rule mayRead MoreWomen Make Better Teacher Than Men4368 Words à |à 18 PagesWomen Make Better Teacher Than Men. I do not agree with tha statement because I think that women and men are in the same level in teaching because both of them have their own advantages and disadvantages.For example, women have their natural motherhood while men have their natural fatherhood. So, to build a complete family, should have cooperation each other and there is no comparison between them which one is more better than the other one. I would not put one above the other. I had a greatRead MoreFrankenstein Study Guide14107 Words à |à 57 PagesFrankenstein to listen to his tale of persecution and loneliness. The creature tells how he hid in a shed attached to the cottage of a poor family in the woods. Observing the familyââ¬âa blind man and his two grown childrenââ¬âdaily through a tiny hole in the wall, he was moved by their love for each other. As they taught a foreign friend how to speak their language, the creature also learned along with her. The creature also learned about what it means to be human by reading three books he found. He gatheredRead MoreThe reddit study guide9469 Words à |à 38 PagesContributor Page Remarks 1 GOAT ME Salticido 2 + Summary 2 Study/Test Environment lshdevanarchist 7 3 Feel the Teacher Hawkian 8 4 Study after Graduation The_White_Baron 9 5 Teaching/Learning Mechanics Optimismizer 10 Book 6 Group Studying Bestkind0fcorrect 10 7 Association and Repetition StilesAjax 11 8 Hear the Teacher Tho76 13 9 Work-Break Management Jstbcool 14 10 General Points Roez 15 11 Different Study Styles Rohmer95 16 Article Read MoreStudying in Uk Essay3691 Words à |à 15 Pagesdifferent weather climate can affect oneââ¬â¢s health, and also adopting to a new custom may manipulate our mind and sense of reasoning. When we wake up every morning, it is always a new day to struggle and survival in a new land or country weââ¬â¢ve never been before. It is always easier in a place where you know people and have knowledge how to survive. But here we are in a strange country having no knowledge of the environment or people living around us hoping to survive as the day goes by.à In theRead MoreEnlightment of Education in Pygmalion and Educating Rita9449 Words à |à 38 Pages | | |The English language today serves as a means of this contact between people and nations| | |of the universe. Thatââ¬â¢s why the importance of learning and propagating of this language| | |was paid attention by the President of the Republic of Uzbekistan I. A. Karimov. In his| | |speech in Samarkand
Thursday, December 19, 2019
Child Labor Essay - 2814 Words
Child Labor Child labor is one of the biggest issues around the world because it puts children in danger, it deprives them of an education, it is widespread and its often hidden or invisible especially in agriculture, big industries and mines especially in poor countries. In this document of child labor its explained what the meaning of child labor is, why it exists, also why it is so widespread in poor countries. There are also examples of children working in deplorable conditions. This document also discusses the reason why parents send or allow their children to work in an environment as a result it finally mentions the possible solutions to end child labor. Child labor is morallyâ⬠¦show more contentâ⬠¦These children harvest and cultivate coffee. Some children harvest bananas, sugar cane, sisal, tobacco, oranges, and other fruits and vegetables. They get up early to work in the damp and cold. Often barefoot inadequately dressed, they develop chronic coughs. They are exposed to the elements, risks bites from snakes and insects, and in many occasions, work without protective equipment while wielding dangerous tools such as machetes and working in close proximity to harmful pesticides. (The story of child labor) In Colombia, there are approximately 2.5 million children that are forced to work to support their families. There are only 40 % of all children who attend to school the other 60 % leave school with a primary school completion. Most of these children work about nine ours each day, they don?t get benefits and their wages are miserably low. In the capital region of Guatemala, about five thousand children between the ages of 6 and 14 were found in secret and illegal workshops they were making fireworks and other explosives. These children were exposed to toxic, flammable, and explosive material. The workshop also didn?t have any hygiene and safety measures. This caused the death of nine children who were injured while working in the industry. Four children survived their injuries. (The story of child labor) Children in Bolivia work for the mining industry this is most found in theShow MoreRelatedThe Nature Of Child Labor1626 Words à |à 7 Pagesthat ââ¬Å"Globally there are 168 million child laborers, over half of which, 85 million, are in hazardous work conditionsâ⬠(ILO). Child labor is not a new phenomenon by any means; it has been going on for years and has become a social issue. This paper aims to portray the nature of child labor in India. It looks at the definition of child labor, the prevalence, and factors that lead children to work. Definition Often time people assume that the meaning of child labor is clear-cut. However, there is littleRead MoreChild Labor1885 Words à |à 8 Pagesââ¬Å"Child laborâ⬠By Elie Bou Chaaya ENL 110 Section ââ¬Å"Dâ⬠Miss Zeina Fayyad 18, January, 2008 Outline: Thesis statement: Child labor nowadays is considered to be a social injustice due to its harmful effects on the personal and psychological life of the child where the kinds of work offered to the child increases the amount of these effects regarding the solutions. I. Harmful personal and physical effects of child labor A. Low pay B. Very long work hours C. Forbids childrenRead MoreThe Dilemma Of Childhood And Child Labor837 Words à |à 4 PagesChildren in Need The dilemma of childhood and child labor are constantly being argued in overseas and domestic sociological literature. Anthropologists and Sociologists through the time have observed the history and the impact of social institutions on child labor. Professionals researching in the field of sociology of economics and labor by examining the incentive and value orientations of children and teenagers in the labor force, their principles and working conditions, and their outlook towardsRead MoreThe Issue Of Child Labor1196 Words à |à 5 PagesThe issue of child labor has drawn significant attention since early 1990s as many labor union and special interest groups advocate banning import of goods produced by the child labor in developing countries and the international consensus in the form of Convention on the Right of the Child (CRC) which is widely ratified in 1989 by countries (Boyden, Ling and Myers, 1998). However, concern regarding child labor is not new and can be dated back to industrial revolution, especially late eighteenthRead MoreChild Labor And The United States2768 Words à |à 12 Pages When one hears the term ââ¬Å"Child Laborâ⬠, an image of children making low quality clothing in some dingy third world sweatshop inevitably comes to mind. While this imagery is unfortunately founded in fact, the third world is not the only area complicit with this heinous practice. Truthfully, we, as a nation are also guilty of propagating this heinous practice. For over a century, this nationââ¬â¢s youth were subjugated to exploitation and abuse at the hands of captains of industry in the hopes of extractingRead MoreChild Labor Industrialization Essay1537 Words à |à 7 Pagesthat they should be protected. However, those people believed in a child s capacity to change the world in the future. While people in the past saw children as a way to change the world while they were children. In the late seventeenth century, industrialization arose in Englan d ushering in a new era of industry in our world. More industry means more workers, including children. With the rise of industrialization in a nation, child laborers are viciously abused due to their niche roles in productionRead MoreThe Effects Of Child Slavery And Child Labor On Chocolate Plantation1617 Words à |à 7 PagesChild slavery and child labor on chocolate plantations is one of the worldââ¬â¢s greatest concerns at the moment. Chocolate plantations are specifically mentioned because chocolate is such a large industry and many kids, particularly in tropical African countries, are affected by child labor. In Cà ´te dââ¬â¢Ivoire alone, around 15,000 children are slaves working on chocolate, or cacao, plantations. (american.edu) This problem is concerning because not only is it unethical, but child labor and, thereforeRead MoreChinas High Dependence On Child Labor1677 Words à |à 7 PagesChild labor is a commonplace in China. Most of the children in China, familie s work income is dependent on their familyââ¬â¢s survival. Child labor is a major issue throughout the global economy, especially in developing countries like China. Although, China has anti-child labor laws, many children in China are forced to work against their will. China is the home of many poor families and some of these families force their children to work because of their struggle with poverty and their lack of incomeRead MoreTaking a Look at Child Labor1957 Words à |à 8 PagesThe term ââ¬Ëchild labor is used for employment below a certain age, which is considered illegal by law and customs. Children are the greatest gift to humanity and Childhood is an important and impressionable stage of human development as it holds the potential to the future development of any society. A young child has yet to develop a substantial set of life experiences to allow for mature choices and decisions. Children depend on the support of adults to get them through life to ensure an adequateRead MoreChild Labor During The 1800 S1285 Words à |à 6 PagesZach Wood October 5, 2016 Child Labor 1880-1910 Child labor was very common in the late 1800ââ¬â¢s and the early 1900ââ¬â¢s in many places. Child labor usually took place in a factory working on a manufacturer line or doing as much physical labor as they could possibly do, being as young as they are. These kids who took part in child labor started some as early as the age of four or five, and then kept working until the day they died. Most of the time these kids has to work as much or sometimes
Wednesday, December 11, 2019
Project Management Case Study free essay sample
After spending a small fortune on a new gaming system and video games for her son, she believes that parents usually pay for video games and want to be even more informed and involved in knowing what their children are playing. She also knows that many adults spend more and more of their free time using video games, and children also pay for games and other products themselves, especially via online orders. This Video Game Market Research Project would involve several marketing and information technology professionals. The main goals of the project would be to research the current and projected market, develop and administer online surveys to collect data, hold focus groups to help understand the potential market and target markets, analyze the data, determine whether or not your company should enter this market and how, and develop a plan for moving forward, if applicable. Tasks 1. To become more familiar with the video game market, do some preliminary research to find out how big this market is, who the main companies are in the market, what the best-selling products are, who buys video games (adults vs. We will write a custom essay sample on Project Management Case Study or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page hildren), how the games are distributed, etc. Write a two to four-page paper (double-spaced) with your findings, citing at least two references. You can include a paragraph or two with your personal experience in this area, if applicable. 2. An important part of market analysis is preparing financial projections. Prepare a spreadsheet that can be used to determine the profit potential of getting into the video game market. Include inputs for the initial investment cost, number of customers in the first month, customer growth rate/month, monthly rental fee/customer, and fixed and variable monthly operating costs. The VP of marketing is not sure who should manage this Video Game Market Research Project. Lori has several strong people in her department, but many of them are unfamiliar with this market and the potential of doing almost all of the marketing for a product over the Internet. Write a one-page job description that would help decide who would be a good candidate for managing this project. 4. Create a weighted scoring model (see the template in Appendix D) that Lori could use to help evaluate candidates for the project manager position. Make up at least five criteria for evaluating the project managers, four potential candidates, and scores for the candidates. Print out the spreadsheet including the chart on one page. 5. Prepare a project charter for the Video Game Market Research Project. Assume the project will take six months to complete and cost about $200,000. Use the project charter template provided in Appendix D. Part 2: Planning Scenario The VP of marketing, Lori, selected Elliot Wood as the project manager for the Video Game Market Research Project. Elliot had previous project management and market research experience within the company, and he also was an avid video game enthusiast. He still had the Atari system he used to play in high school, and he enjoyed playing newer games with his two children. Elliot, however, was wary of doing business on the Internet and refused to make any of his own purchases online. He also did not let his grade school children use the Internet unless they were supervised, and he screened the video games they played, as well. Elliot was starting to put the project team together. Team members so far included you, a programmer/analyst and aspiring project manager (who also loved playing many video games geared for adult males), Eric, a young market analyst (another video game enthusiast), Katie, an experienced business analyst (who had never played video games and thought they were a waste of time), and Krishna, a young Web guru (who also enjoyed video games). Elliot also asked Adam, an experienced lawyer and ethics specialist for the company, to assist the team on the project.
Tuesday, December 3, 2019
Physician Assisted Suicide Essay Example Essay Example
Physician Assisted Suicide Essay Example Paper Physician Assisted Suicide Essay Introduction Tara Ford English Comp 111 Physician Assisted Suicide Physician assisted suicide is also called euthanasia. It is a highly debated topic on whether it should be legal or not. Some states have taken different stands on this question, some making it legal to do. I believe that every citizen who is suffering from a degenerative, painful or fatal condition, should have the right to decide if they want the option of a physician assisted suicide. I believe in a society such as ours we should all have the right to die with some kind of dignity. Although there are several debates against this view point, it is not up to anyone else to make decisions of the ill and infirm. As such it should be recognized that ââ¬Å"patients have a right to make their own decisions to preserve free choice and human dignity: this right includes the right to choose assisted suicideâ⬠(Ersek 48). Further more having access to physician assisted suicide allows the patient to maintain control over their situa tion and to end life in an ethical and merciful manner. Even though the benefits of physician assisted suicide for the terminally ill patients are greatly significant, there is still great debate over it. Physician Assisted Suicide Essay Body Paragraphs These include the responsibility of the medical community and those of the religious community. It is necessary to look at both sides of the view to understand this, but more importantly take in to fact of the rights of the individual in pain due to terminal illness. Assisted suicide is a general term and does not necessarily refer to the involvement of a doctor. To be an assistant of a death or suicide of another human being is another issue that is being brought from physician assisted suicide. For my paper I will focus on the medical professional in on the oversight of the management of the assisted suicide. Assisted suicide is best defined as ââ¬Å"the act of intentionally killing oneself with the assistance of another who deliberately provides the knowledge means or both. In physician assisted suicide, a physician provides the assistanceâ⬠(Gupta2). Many people and groups question the medical communityââ¬â¢s right to offer this choice, they believe it is the job of the medical professional to help people and ensure their access to all medical treatments that are available to the patients. These people do not believe it is not within the ights of the medical field to help patients die, but to help them to improve or at least continue life no matter what the quality of life is for the patient. I believe that this ignores the fact that some terminally ill patients suffer from a great deal of pain and no longer wish to live their lives artificially prolonged expensive, painful and debilitating treatments and would rather die quietly. For these people it would be most beneficial for the medical community to offer some kind of solution to the pain and prolonged life that may wish to commit suicide and are not capable to do it those selves. Being kept alive by technology against wills seems cruel and inhuman, epically if pain is a constant factor. It is the right of everyone to decide when he dies as well as the right to have no more pain and undo suffer ing. Cancer, advanced aids, and other terminal conditions often are incredibly painful and enduring. People with such illnesses can often survive for long periods of time, because of advanced treatments. The treatments that they have to endure can be very crippling in them selves. Some of the people who suffer from such terminal conditions have the right to make the argument that they should be able to choose the right to have an assisted suicide. They may not want to put them selves through the pain and suffering, and they may just want the right to cope with the end of their life at home where they are most comfortable. No matter what the case, the people who are suffering do not see a light at the end of the tunnel. They know that their death is imminent. They are also certain that the remainder of the time will be spent in pain and putting their families in pain watching them suffering until their time has come. By having a doctor writing a prescription to a terminally patient, a doctor can allow the patient to end their life in a safe, effective and painless way. A lot of patients, who are suffering from chronic, painful, fatal conditions that would eventually bring death, have a strong belief that the only way to stop the suffering for them and their family watching them is suicide. Before the thoughts of a physician assisted suicide the patients would attempt suicide on their own, an act which was not as painless or successful as the doctors option to helping out. The option of the doctorââ¬â¢s choice would be much more painless and faster than the patient attempting it on their own. As one study shows, ââ¬Å"Medical illness was a factor in half the suicides in people ages 50 and older and 70 percent of those ages seven years and older. Increased life expectancy, chronic illness, technology advances, and expanded treatment options have all complicated the process of dyingâ⬠(Mackelprang 315). There is always a good chance that a suicide attempt could go very wrong and have a worse effect on the patient than before the attempt. Although an unsuccessful suicide attempt is a worse case scenario, it should be noted that many suicide attempts are not painless. For patients removing life support, the process is very slow and painful. The suffocation process is not the humane way for any one to have to die. If the patients who were thinking about attempting suicide on their own were given the option to a more merciful, effective and proven way to end their life it would put them and their family, who wonder how much suffering that their family member is going through, more at peace during this awful time of their lives. Aside from any other concern, it is noted that many types of cancer, other degenerative diseases, and fatal conditions not only cause pain in their selves but the treatments are also very quite painful. If a patients does not want these treatments, who has the right, including courts, to tell the patient that the y have to do the treatments? Who has the right to tell a person they have to die in pain and suffering? Instead of having people try to try to attempt suicide by them selves, why donââ¬â¢t we give them a more humane option, which is guaranteed to have a result that is effective and painless? There should be some control over this matter. It should not be one doctorââ¬â¢s opinion to decide if the person has a chance at a normal life, but the person should get a second and third opinion. This should be monitored very closely to make sure that it is not misused. But when you think of taking your loved one off of life support and the fact they could live for weeks to months suffering, and you feeling like there is not a thing you can do to help them. What kind of life do they have suffering and not being there at all, not responding to anything just living a life less end of life? Than is it the right of the family to step in where the patient can not do so. While people that are for the right of the physician assisted suicide as a personal freedom and private choice, many on the other side of the debate think of the issue in terms of religion and ethics. In the medical field many doctors and nurses alike have concerns about assisting someone to die since it is their job to try to help save lives. Still, despite the many concerns, most doctors when questioned- based study did make it clear on how they felt on the subject that people should be able to die with dignity and that this was very important to most people. In this study ââ¬Å"60% (of physicians) said that physician-assisted suicide should be legal in some casesâ⬠(Gupta 4). For many Americans, who are opposed to this debate, their reasons are not on the sole factors of the medical field responsibility to help these patients out, but the are basing it on the vague notions of the moral and religious doctrine. These opponents refer to the bible and Christian traditionââ¬â¢s understanding as su icide and murder being acts of grave sins. Like other debates, stem cell research in particular, the concept of life is Godââ¬â¢s gift and despite any political or social claims we have to personal freedom, such freedoms are trumped by ethics, morality , and religious beliefs. The right to die with dignity is trumped by the need adhere to religious code and although one can not criticize individual belief, it should be noted that t he benefits of seeing someone die (who my have commuted suicide anyway) with peace and grace is something that is, in some ways, holy and justified. In sum this debate is so complex because the core value on both sides is rooted in two different areas. In general it seems more reasonable to base our decision on the right of the individual to die with dignity and not suffering than on Religious. When we have animals and they are in pain and suffering we take them to the vet and they put them to sleep in a humane way. So as a society we would rather see our family suffer more than our own pets. I feel that if a person is of sound mind they should have the right to choice if they want to have a physician assisted suicide or if they want to live their life out in pain. I would not want my family member to die with no dignity or life. It is very hard to lose a loved one and can be the hardest thing we can deal with or teach or children to deal with. But what kind of life does the family member have to be with you if the can not eat or talk or even get out of a bed. The have no choice at a normal life. They have no chance to ever get out of bed ever again. How embarrassing it is to have some one bathe, feed and change us. When we no longer can do anything at all for ourselves what so ever. Is this how you you like to think about your life ending, knowing that you have to have your family stop their lives to take care of you night and day. They no longer can spend time with their loved ones because they have to tend to you all the time as you can do nothing for yourself. This will probably never get decided in the near future which means a lot more attempts on suicide done by the patients own hand. Ersek, Mary. ââ¬Å"Assisted Suicide: Unraveling a complex issue. â⬠Nursing 35. 4 (2005): 48. Academic Search Premier. Gupta, Deepak. Euthanasia: Issues Implied Within. â⬠Internet Journal of Pain, Symptom Control Palliative Care 4. 2 (2006):2. Academic Search Premier. Mackelprang, Romel W. ââ¬Å"Historical and Contemporary Issues in End-of-Life Decisions: Implications for Social Work. â⬠Social Work 50. 4 (2005): 315. Academic Search Premier. Miller, Nora. ââ¬Å"Death with dignity or a criminal act? â⬠A Review of General Semantics 63. 1 (2006):106. Academic Search Premier. Spinney, Laura. ââ¬Å"Last rights. â⬠New Scientist 186. 2496 (2005): 46. Academic Search Premier. We will write a custom essay sample on Physician Assisted Suicide Essay Example specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Physician Assisted Suicide Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Physician Assisted Suicide Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer
Subscribe to:
Posts (Atom)